From the horse’s mouth
As old as the World-Wide-Web has been, email has been used as a way to share online news amongst people in your social circle.
Typically this has shown up in the form of jokes, articles and the like appearing in your email inbox from friends, colleagues or relatives, sometimes with these articles forwarded on from someone else. It also has been simplified through the ability to add multiple contacts from your contact list to the “To”, “Cc” or “Bcc” fields in the email form or create contact lists or “virtual contacts” from multiple contacts.
The various instant-messaging platforms have also become a vector to share links to articles hosted somewhere on the Internet in the same manner as email, as has the carrier-based SMS and MMS texting platforms when used with a smartphone.
But the concern raised about the distribution of misinformation and fake news has been focused on the popular social media and image / video sharing platforms. This is while fake news and misinformation creep in to your Inbox or instant-messaging client thanks to one or more of your friends who like passing on this kind of information.
WhatsApp, a secure instant-messaging platform owned by Facebook, is starting to tackle this issue head-on with its Indian userbase as that country enters its election cycle for the main general elections. They are picking up on the issue of fake news and misinformation thanks to the Facebook Group being brought in to the public limelight due to this issue. As well, Facebook have been recently clamping down on inauthentic behaviour that was targeting India and Pakistan.
WhatsApp now highlighting fake news problem in India, especially as this platform is seen as a popular instant-messenger within that country. They are working with a local fact-checking startup called Proto to create the Checkpoint Tipline to allow users to have links that are sent to them verified. It is driven on the base of a “virtual contact” that the WhatsApp users forward questionable links or imagery to.
But due to the nature of its end-to-end encryption and the fact that service is purely a messaging service, there isn’t the ability to verify or highlight questionable content. But they also have placed limits on the number of users one can broadcast a message to in order to tame the spread of rumours.
It is also being used as a tool to identify the level of fake news and misinformation taking place on the messenger platform and to see how much of a vector these platforms are.
Personally, I would like to see the various fact-checking agencies have an email mailbox where you can forward emails with questionable links and imagery to so they can verify that rumour mail doing the rounds. It could operate in a similar vein to how the banks, tax offices and the like have set up mailboxes for people to forward phishing email to so these organisations can be aware of the phishing problem they are facing.
The only problem with this kind of service is that people who are astute and savvy are more likely to use it. This may not affect those of us who just end up passing on whatever comes our way.