Tag: Logitech

Super Bowl 2021 ad for Logitech’s latest products

Article

Logitech made so much money during the pandemic it could afford this Super Bowl ad – The Verge

Video

Logitech Super Bowl ad – Click or tap to play in YouTube

My Comments

In North America, the NFL Super Bowl is the penultimate final match for American “Gridiron” football. This also has the half-time entertainment with some big-time stars performing but it is also seen by the TV stations as the most valuable TV show there. It is thanks to many people watching it wherever they can on their TVs and this same football show ends up as a showcase of the best TV commercials that Americans have seen.

Most years I have highlighted and commented on consumer-technology ads that have appeared in this advertising showcase, incase you were overseas or were at a Super Bowl viewing party but missed that ad while reaching for that chicken wing or dipping those chips in that special dip. For example I had cited an ad for Microsoft’s Xbox Adaptive Controller with its focus on inclusive gaming.

This year, Logitech had joined the Super Bowl advertising showcase with an ad highlighting their current computer-peripheral product range in a creative context. Logitech is one of those brands I value due to their consistent use of Bluetooth as a wireless-connection option for all of their wireless input devices rather than just the dongle-based wireless approach. As well, the development of Darkfield technology has impressed me due to the ability to use suitably-equipped optical mice on glass surfaces.

Logitech had made so much money during 2020 thanks to the COVID-19 coronavirus plague. This is due to them selling computer peripherals like mice like the MX Anywhere 3 Bluetooth mouse I have reviewed, keyboards and Webcams for us to equip our home offices with. For example, a lot of these devices would have been used to build out a desktop workspace for that laptop as mentioned in this HomeNetworking01.info article. Some of the pundits were evens saying that Logitech could even produce and run a Super Bowl ad on the back of their profits of these sales.

The Super Bowl ad carved out a message about determination in the face of what may be perceived as logic. This may be due to Lil Nas X (Wikipedia article) and his life including coming out as gay and hitting out against homophobia in hip-hop music, or fusing country-and-western music with elements of the hip-hop style especially rapping.

The vision in the ad underscored the use of a wide range of Logitech input devices like mice, styluses and keyboards with differing computing devices for creative purposes. There wasn’t any highlighting of certain products within their latest product lineup but it was about showing the whole lineup working together.

It is showing a distinctive direction for tech-focused advertising where the technology is for use by everybody no matter who they are, along with the idea of running these campaigns during key sports events where everyone would be watching.

Product Review–Logitech MX Anywhere 3 wireless mouse

Logitech MX Anywhere 3 Bluetooth mouseAs part of a gradual upgrade to a new workspace centred around my new Dell XPS 13 laptop, I have decided to buy a Logitech MX Anywhere 3 Bluetooth mouse. This is a very small portable mouse that is pitched for laptop use while on the road.

This mouse connects to the host computer via a USB-A “Unifying” receiver dongle. But it can connect to a Bluetooth-capable host, presenting itself as a Bluetooth human-interface device, which is the method I have preferred. This means that if your computer is equipped for Bluetooth like most laptops, all-in-ones and some low-profile desktops are, you don’t need to worry about using or losing a USB receiver dongle. That is infact a feature I look for with wireless mice and keyboards for that reason.

Logitech MX Anywhere 3 Bluetooth mouse - low profile

Low profile mouse

The setup routine for the Logitech MX Anywhere 3 mouse was very quick especially when I was wanting to use it via Bluetooth. Here, this was about pressing a button underneath the mouse to make it discoverable then having your Bluetooth host device “find” a new device in the form of this mouse, whereupon you select that device using the host device’s user interface.

Logitech MX Anywhere 3 Bluetooth mouse - underneath view

Button underneath to select which host device the mouse works with or instigate Bluetooth pairing

Windows 10 even led me to download the Logitech companion software that provides extra functionality for the mouse. This software even showed me the features of this mouse and what I can set it up for including working across two different computers.

It also supports three-host operation so you can use it with three different host devices, no matter the platform. This will please those of us who run two or more computers or similar devices and want to use a mouse with them. A button underneath the mouse exists to select between the three different host devices you have set it up to work with.

Logitech MX Anywhere 3 mouse on glass table near laptop

Able to work on a glass table thanks to Logitech’s Darkfield tracking technology

This MX Anywhere mouse uses Logitech’s Darkfield optical technology which allows the mouse to work with glass surfaces like . That is compared to most optical-mouse technologies where they don’t work reliably with glass surfaces, be they having a glass top across an opaque material under that surface or them having a glass pane as the table or desk top. I have tested it with a glass coffee table which just has a glass top and have found that it works when I move it on the glass surface.

It is a very shallow compact mouse which fits under an adult’s palm easily. This also means that it can be stowed in your laptop bag or briefcase without taking up much room, making it more travel-friendly.

Logitech MX Anywhere 3 Bluetooth mouse

Scroll wheel and switch to select detented or smooth operation

The mouse’s scroll wheel has the feel of a Swiss watch’s crown and can provide a smooth feel or a detented “click-click-click” feel. This can be determined you you pressing a “mode shift” button on top of the mouse near the scroll wheel. There are also two buttons for horizontal scrolling or other functions you determine using the Logitech companion app.

Logitech MX Anywhere 3 Bluetooth mouse - front view with USB-C socket

USB-C socket to charge your Logitech MX Anywhere 3 mouse

The Logitech MX Anywhere mouse is powered by internal rechargeable batteries which means you don’t have to worry about buying many AA or AAA Duracells to keep it going. Here, you connect the mouse to a USB charger via its USB-C socket and it comes with a USB-A to  USB-C cable for this purpose if you use existing USB chargers.

Here, I have found that I could get a few days of significant use out of the mouse before I needed to charge it up again. Then it takes just a few hours to charge it up. You may find that charging your mouse for the duration of, say, a lunch break may be good enough to get it back in order for the rest of your workday.

Limitations and points of improvement

I would like to see Logitech and others who offer input devices like the MX Anywhere mouse that are charged via USB to take this connection further. If the peripheral uses a USB-C socket, it could support full Power-Delivery compliance to allow for quick charging.

As well, the USB connection could permit wired operation so, in the case of this mouse, it can work as an ordinary wired mouse. That arrangement may be seen as being relevant where wireless operation of input devices is not really desired such as in aircraft or with secure workstations where use of wireless devices isn’t desired.  It can also simply be a way to keep the mouse useful to you if the battery dies out while you are working.

Tips

If you are travelling with the Logitech MX Anywhere mouse, it is a good idea to make sure it is properly turned off using the slide switch when you have it packed in your laptop luggage. You then turn the Bluetooth mouse on when you intend to use it.

This avoids the risk of the battery depleting suddenly while you are travelling and you having to end up charging it before you intend to use it.

Conclusion

The small size and the use of Darkfield glass-compatible tracking technology makes the Logitech MX Anywhere 3 mouse a highly-capable laptop mouse. Here, you are not worried about what kind of surface you will end up resting that laptop on and using this mouse with when you head out and about.

Logitech improves on the XBox Adaptive Controller with a cost-effective control package

Articles

Logitech G Adaptive Gaming Kit press picture courtesy of Logitech International

Logitech G Adaptive Gaming Kit has what you need for the XBox Adaptive Controller

Logitech’s $100 kit for the Xbox Adaptive Controller makes accessible gaming cheaper | CNet

Microsoft went all in on accessible design. This is what happened afterwards | FastCompany

Previous HomeNetworking01.info coverage on the XBox Adaptive Controller

Microsoft runs a Super Bowl ad about inclusive gaming

From the horse’s mouth

Logitech

Adaptive Gaming Kit (Product Page, Press Release, Blog Post)

My Comments

Recently, Microsoft launched the XBox Adaptive Controller as an accessible games-console controller for people who face motion and dexterity-related disabilities. They even promoted it in a TV commercial ran during this year’s Super Bowl football match, which would have been considered to go against the grain for the usual sporting and video-game audiences.

This has been part of Microsoft’s step towards inclusionary gaming and I had written in the article about that controller not just to focus towards providing video gaming for disabled people. But I also called out the therapeautic value that some games can have for elderly people as well as disabled people with Microsoft offering a lower barrier to entry for independent game developers to create games that underscore that concept.

It has actually been underscored in a recent CNET video article about the XBox Adaptive Controller being used to help a US war veteran who lost some of his motion and dexterity in a motorcycle accident.

Click or tap here to play the video

But Logitech have taken this a step further by offering an accessory kit with all the necessary controls for US$99. This kit, known as the Adaptive Gaming Kit, makes it more affordable for these people so you can have an accessible gaming setup to suit your particular needs without having to choose and buy the necessary accessories. Here, it is important especially if a person’s needs will change over time and you don’t want to have to buy newer accessories to suit that need.

The package comes with rigid and flexible mats with Velcro anchor points for the various buttons and other controls. The flexible mats can even allow the controls to be anchored around a chair’s arms or other surfaces while the whole kit can allow for the equipment to be set up and packed up with minimal effort. The controls all have their own Velcro anchor points and screw holes for anchoring to other surfaces.

Logitech used their own intellectual capital in designing the kit while working with Microsoft to evolve the product. Here, they implemented their own mechanical-switch technology that is part of their high-end keyboards including their low-profile switches used in their low-profile keyboard range. The large buttons have stabilisers built in to them so you can press them from anywhere on the button’s surface. This leads to them not reinventing the wheel when it comes to the product’s design or manufacture because of the use of common technology.

What I have liked about Logitech’s Adaptive Gaming Kit is that the idea of accessible gaming comes at a price point that represents value for money. This is compared to various assistive-technology solutions which tend to require the user to pay a king’s ransom to acquire the necessary equipment. It has often led towards the government or charitable sector not getting their money’s worth out of their disabled-person support programs due to the high cost of the necessary technology.

Welcome to the new age of making assistive technology become more mainstream, not just for disabled users but for the realities associated with the ageing population such as ageing Baby Boomers and people living longer.

A reasonably-priced add-on solution for integrating Skype with your TV

You have that existing flatscreen TV that isn’t enabled for Skype but want to add this function to it. It may range from a cheap-brand 32”-37” flatscreen that you have bought just to get in to digital TV or have something that fits in easily with your lounge area. On the other hand, you may have bought that European-brand unit that excels in the video-quality stakes but isn’t part of the “smart-TV” bandwagon. In some cases, you may have one of those smaller “computer monitor size” LCD TVs that are typically pitched for use in a bedroom.

But how do you enable this set for Skype videocalls on the large screen without having to rope in a computer for this purpose. This is very important if you are setting up for an older relative who isn’t sure about how to operate technology. The prices quoted here are the manufacturer’s recommended retail prices but the street prices in your area or online may be significantly cheaper.

Add Skype using a video peripheral

Before you answer this question, you would need to make sure that the area where the TV is in has access to Internet service via a regular small network like what is used at home. Here, you must be able to gain access to the Internet service without having to complete a Web-based login sequence or satisfy “enterprise-grade” login requirements, a problem that may affect users who live in retirement villages, resorts or caravan parks that provide public Wi-Fi wireless Internet.

If you have a decent functioning Blu-Ray player or home-theatre system in place, I would suggest that you go for the Logitech TV Cam HD which runs for AUD$249. This unit works as a dedicated “universal” Skype video camera that functions with any TV that has an HDMI connection.

But you don’t have a decent functioning Blu-Ray player or the DVD player just packed it in and you want to integrate this functionality in to the next Blu-Ray player you purchase.

As far as brands are concerned, Panasonic seems to be the only one who can offer a reasonably-priced entry-level solution involving a Blu-Ray player. Here, the prices I am quoting include the cost of the player and the cost of Panasonic’s TY-CC20W Webcam which sells for $130 and works with most recent Skype-enabled Panasonic video equipment.

A basic Blu-Ray option that offers Skype enablement would be the Panasonic DMP-BDT220 used along with the TY-CC20W camera. It would be the way to go if you have an AV receiver or don’t necessarily care about surround sound. This player has integrated Wi-Fi wireless connectivity

For those of you who value a home-theatre solution, Panasonic do run a systen which would cost AUD$730 This would be made up with the SC-BTT480 which is a Wi-Fi-ready Blu-Ray home theatre along with the same Panasonic camera. This would have the full surround-sound package along with FM radio, Blu-Ray playback and Viera Connect Smart TV functionality.

These units support use the Viera Connect functionality which would facilitate IPTV and video on demand functionality that is offered through this platform.

As well, most of these units use an Ethernet connection which can yield a more reliable network video connection than Wi-Fi wireless when your place is wired for Ethernet or you are using a HomePlug AV powerline segment.

Once you know what is available for a reasonable price, you can think of enabling that regular flatscreen TV set with Skype in a universal manner for an easy-to-use videocall setup.

An add-on Skype videophone for the existing flatscreen TV

Article

Logitech TV Cam HD brings Skype video calls to your television | TechGuide

From the horse’s mouth – Logitech

Product Page

My comments

An increasing number of newer flatscreen “smart TVs” have Skype capability when equipped with an optional camera. But there are an increasing number of flatscreen TVs and TV-optical-disc-player combos sold at very affordable prices that don’t support this network ability. Add to this the number of flatscreen TVs currently in use that don’t have integrated network functionality.

Logitech have answered this situation by offering the TV Cam HD which is an add-on network videophone that plugs in to a regular flatscreen TV via its HDMI input. This videophone connects to your home network using Ethernet or 802.11g/n Wi-Fi wireless connection and uses the Skype IP-telephony service.

The camera can work at 720p resolution and uses a noise-cancelling microphone array in order to allow for use in a larger area. It also has a ringer which works whether the TV is on or off so you can quickly turn on the set and select the right input to answer that incoming videocall.

What I personally like of this camera is that there has been a lot of thought going into this product so it can be a videophone even if you focus on your TV’s picture and sound quality when buying that TV or allowing you to enable a cheaper set to work as a Skype video terminal. As well, it would be an ideal Skype solution for older people who need to keep in contact with distant relatives using this medium.