Tag: Marriott

Netflix to conquer the hotel scene–what questions could this raise

Articles

Netflix official logo - courtesy of Netflix

Netflix – the sign of on-demand video’s progress

Marriott Has Told Bloomberg That It’s Trialling Streaming Services | Gizmodo

Netflix Weighs Expansion in Hotels With Marriott Testing Service | San Diego Source (Bloomberg)

Marriott plans to bring Netflix to your hotel room TV | Engadget

My Comments

Rydges Melbourne Delux Queen hotel room

Netflix and similar services will be coming soon to the hotel room’s TV

Marriott are trialling online content services like Netflix, Hulu & co in eight of their US hotels to see how provisioning such services would work in the hotel environment. It is even though guests would use the public Internet access to stream these services to their own computer equipment and connect this equipment to the hotel-room TV to have it on the large screen. But this is more about providing access to these services on the TV screen without dependence on user-supplied equipment.

There have been issues raised regarding US hotels seeing these services as a way to overcharge their guests by offering them as part of premium Internet packages. It is although most of us would be subscribing to these services to enjoy them personally and these questions relate to us paying Netflix directly for our personal service but also paying the hotel via our room accounts which leads to “double-dipping” when we are at these places.

But there is another question regarding the provision of Netflix or Spotify in the hotel environment. These services work best for end-users when they log in to the services with their own credentials. Here, Netflix could give one access to their personal movie queue or recommendation list or Spotify could show up the playlists that one is following. Hotel-based setups should support the ability to gain access to one’s own account with these services so that we gain access to our own customisations.

If there is concern about the “double-dipping” issue, Netflix could take things further by providing a “cut” of the subscription fee to the hotel for each guest who logs in to this service through their equipment. As well, Netflix and co could work on concepts like favourites lists that represent what is liked by guests staying at that hotel or recommended-content lists for that particular location, thus integrating these services with the hotel’s community.

You may not have to pay extra for Internet access at that business hotel in some situations

Introduction

Rydges Melbourne

Some accommodations plans offered by hotels like this one do include wireless Internet access

A common gripe I have heard from travellers in relation to Internet access at hotels, especially the “big-time” hotel chains is that they charge too much for Internet access rather than providing it as a complimentary service.

There are two ways you can benefit from this access without having to pay extra.

The business-focused accommodation deal

Some hotels offer a business-focused deal which includes at least accommodation, breakfast served in the main restaurant along with the Internet access for the duration of your stay. Most often, some of these packages are offered through the weekdays and, in some cases, may be cheaper that the standard accommodation-only rate. Different properties may throw in extras like reduced business-centre costs, or a rebate on your food or drink bill.

This is in a similar vein to how some of the accommodation+breakfast deals may cost slightly more than the accommodation-only deals yet you have the breakfast which would cost significantly more as part of the package.

Examples of these include:

It is also worth paying attention to the club-floor or concierge-floor programs that some of these hotels offer which will have complimentary or reduced-price Internet access. These premium-priced programs are related to a cluster of rooms on a particular floor where you also have access to an exclusive-access lounge, complimentary food and drinks amongst other things depending on the program.

That frequent-lodger program that the hotel offers

Some of the hotels who run a frequent-lodger program may offer cheaper or inclusive Internet access for all members of the program. An example of this is the Marriott Rewards program which provides inclusive Internet access to guests checking in using this plan. Another example is the PriorityGUEST program which reduces the standard property-specific Internet access costs by half for members who check in at a Rydges, QT or Art Series hotel with their PriorityGUEST card.

Conclusion

It makes sense to spend extra time trawling through Websites and similar material offered by a big-name hotel chain or other hotel that charges for Internet access and look for the accommodation packages or frequent-lodger programs that integrate access to this service.

It is worth knowing that any particular package or promotion that I mention in this article may be subject to change.