European businesses still value data protection for their online services

Article Map of Europe By User:mjchael by using preliminary work of maix¿? [CC-BY-SA-2.5 (http://creativecommons.org/licenses/by-sa/2.5)], via Wikimedia Commons

Europäische Cloud-Anbieter profitieren von Datenschutzbedenken (European cloud offerings profit from data protection) | Netzwoche.ch (German language / Deutsche Sprache)

My Comments

I am following the scene as far as European online services and cloud computing for both business and consumer use is going. This is based on how I see that Europe could compete with the US establishment when it comes to offering any online service and ensure it respects European values.

I have just read a Swiss article which talked about the US and Chinese hyperscale cloud platforms dominating the European cloud-computing scene. But this article is stating that European cloud-computing / online-service providers are catching up with these behemoths. Here these companies are using data protection as a selling point due to data-protection and user-privacy concerns by European businesses and government authorities.

An example I saw of this is Germany and France working towards creating public-cloud computing services with the goal of being able to compete against the public-cloud services offered by the USA and Asia.

A recent survey completed by the French IT consultant Capgemini highlighted that the German-speaking part of Europe (Germany, Australia and Switzerland) were buying minimal European IT services. But the same Capgemini survey were saying that 45 of the respondents wanted to move to European providers in the future thanks to data protection and data sovereignty issues.

Data security is being given increasing importance due to recent cyber attacks and the increased digitalisation of production processes. But the Europeans have very strong data protection and end-user privacy mandates at national and EU level thanks to a strong respect for privacy and confidentiality within modern Europe.

COVID-19 had placed a lot of European IT projects on ice but there has been a constant push to assure business continuity even under the various public-health restrictions mandated by this plague. This includes the support for distributed working whether that be home-office working or remote working.

But how is this relevant to European households, small businesses and community organisations? I do see this as being relevant due to the use of various online and cloud IT services as part of our personal life thanks to the like of search engines, email / messaging, the Social Web, online entertainment, and voice driven assistants. As well, small businesses and community organisations show interest in online and cloud-based computing as a means of benefiting from what may be seen as “big-time” IT without needing much in the way of capital expenditure.

It will be a slow and steady effort for Europe to have online and cloud computing on a par with the US and Asian establishment but this will be about services that respect European privacy, security and data-sovereignty values.

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