From the horse’s mouth
Initially Tidal offered a subscription-driven music streaming service that had a sound quality fit for high-end audio equipment. Deezer had followed up with a similar service catering to that same market. Subsequently Amazon launched a service tier to their streaming music service that offers this same hi-fi sound.
Here, it wasn’t just appealing to hi-fi enthusiasts who have the premium high-quality audio gear to appreciate this sound quality but to musicians who wanted their listeners to hear their music at its best.
Now Spotify has come on board by working towards a hi-fi-grade music service tier. This is especially as most of us use Spotify as our “go-to” online music jukebox service. It will use lossless audio streaming technology to yield CD/DAT-quality sound from this service.
There is an intent to have it work on any Spotify endpoint including Spotify Connect devices. It is because a significant number of hi-fi components that have network-media playback functionality provide support for Spotify Connect.
Spotify has an intent to have it start to roll out by the end of this year and there may be questions about whether Spotify software or Spotify-Connect-enabled firmware needs to be updated to support this functionality. Of course you would need to use Spotify HiFi with equipment and connection types that answers the call of reproducing high-quality sound. It may even push Sony, Bose, B&O and Apple to consider how the Bluetooth setup involving their high-end Bluetooth active-noise-cancelling headsets can work with this service on any smartphone.
There will be questions about how Spotify HiFi will be priced and whether all of Spotify’s library will be available at the CD-quality sound that this tier will offer. Some reckon that a subscription to this tier will be between US$15-US$20 per month similar to what Tidal and Amazon are charging for their hi-fi level services. But they may look at ways to undercut Tidal and Amazon whether through a cheaper deal or offering more than what they both offer for their hi-fi-grade streaming services.
I also see this as a chance for Apple and Google to bring through high-quality-audio streaming services as part of the audio-streaming packages if they don’t want to be left behind. This will be important for Apple especially if they don’t want to lose their image as courting the premium “status-symbol” end of the technology market.