London is using QR codes and NFC tags that head to Web-based links as a way of enhancing the visitors’ experience with the well-known characters’ statues. Here, the links provide experiences like Sherlock Holmes talking to you or where you can experience the Bow Bells call associated with the Dick Whittington legend.
But this could be used for various goals like having interpretation boards that “read out” the text to you, show the text in another language or provide extra detail on the attraction. Sometimes you may be able to engage in multimedia content or have the device’s GPS navigate you to another point in a pre-defined tour as part of a tour app.
It just requires the use of QR codes which work with all mobile platforms or NFC “touch-and-go” tags that work with Android and Windows 8 / Windows Phone 8 platforms linking to micro-sites that “take the attraction” further. These would them make the smartphone or tablet become more relevant when you tour an area rather than just as toys.