Article – From the horse’s mouth
HP Officejet Pro X Printers with HP PageWide Technology (Product Site)
HP have joined Brother in raising the bar for wet-ink-based printing. What Brother have done is to develop a compact inkjet multifunction printer that works the printhead along the long edge of the paper rather than the short edge to allow for this compact design.
But HP have taken things differently by using a stationary “full-width” printhead in their latest run of desktop business inkjet printers known as the OfficeJet Pro X. Here, this avoids the need for a small printhead to move back and forth to print across the page. This has allowed these printers to achieve print speeds of around 70 pages per minute for the premium models in the series and 55 pages per minute for the standard models in the series.
The stationary “full-width” printhead is a technology used in some of the digital printing presses used by an increasing number of print shops to turn out short-order process-colour printing jobs for small businesses and community organisations at cost-effective prices. As well as this high-speed feature that HP promotes, there is the obvious reduction in mechanical parts needed in the printer, which gives other benefits like increased reliability and reduced operating noise.
As for costs, these printers sell at prices that are comparable to a lot of the high-end desktop colour laser printers like the Brother HL-4150CDN and they have a similar duty cycle to these machines. There may be still some further questions to raise such as the cost of the ink cartridges for these machines.
On the other hand, HP could even take this technology further with other printer classes such as using the stationary inkjet printhead in areas dominated by the thermal-paper printing method such as receipt and label printers. It may also be interesting to see whether Epson or Brother may integrate the stationary-printhead technology with their piezoelectric “pump-method” ink-delivery methods as another competing high-speed inkjet system.
Of course, who knows what kind of game-changing technologies would appear in many of the different product classes.